the line is released this Friday. the online store also goes live then.
http://www.playcloths.com/
other than the tee shirt, fitted and varsity jacket i haven't seen much of their line.
Avalanche P pretty much promised that the line wouldn't be another rapper street wear line and that the initial items (those mentioned above) are strictly for branding purposes.
i think i'm going to grab one of the limited edition tees (
black or white) they're offering for grand opening but the jury is still out on what they're going to do with this line.