iamnyc
05-24-07, 07:55 PM
Check out this review I found about this mixtape. The tape is nice...
Is hip-hop dead or alive, this has become the biggest debate to strike the culture since East vs. West or Nas vs. Jay. Well hip-hop still has a pulse, but it seems to be chronically ill- and Loj has cooked up a healthy home remedy. His new mixtape, Vitamins, is just what the doctor ordered. Countering the contagious clichés of hip-hop with refreshing material, each song on Vitamins seems to be an anecdote to unoriginality. The mixtape infuses solid content without losing mass appeal- the combination results in lyrics that are catchy without being redundant. Known as “the concept kid”, I guess it was in Loj’s nature to hit us with a conceptual mixtape. On the intro we are welcomed to a press conference and hear Loj open the floor for any questions, no topic is off limits. The first question pertains to Loj’s cultural background, which is addressed with “Nationalities,” a song that examines racial divides. This pattern continues between each track, allowing the mixtape to transition smoothly. This concept is a clever tool to bring cohesiveness to Vitamins, which is extremely diverse in its subject matter. Tackling a different issue with each song Loj’s rhymes provide a real balance- like the perfect multi-vitamin, he allows seemingly paradoxical issues to feed off each other. Basically there’s a little something for everyone. Those with “a sick word fetish” will devour Loj’s use of clever metaphors and wordplay, displayed most ardently on tracks like “Lyricist” and “Network Freestyle.” The politically aware will find their niche with conscious tracks like “Black Men” and the powerful “Dead Presidents.” Loj displays his love for hip-hop throughout, but also acknowledges its dark side on “It Is Hip-Hop.” These tracks merely scratch the surface when it comes to the variety found on Vitamins- which also speaks on romance, education, and fashion. Listening to Vitamins is an experience in duality, Loj views the world from both sides and this perspective is reflected in his music. He acknowledges this and gives us deeper insight into his “split mind” on “Schizophrenia”- which articulates the internal conflicts we all experience at one point or another. Loj sets himself apart from other MC’s not only with his content or skill, but with his ability to captivate his listeners on a personal level. He has established a commitment to rhyming about the reality of his life, which listeners can identify with and relate to. In a time when hip-hop is more divided than bi-partisan politics, Loj claims his spot somewhere between commercial and indie, conscious and mainstream- and everyone is welcome.
Everyone, including hip-hop, needs a balanced diet to stay healthy, so be sure to take your Vitamins.
Written by Olivia Giler
Check out the link to download the mixtape, well worth it...
http://www.fileden.com/files/2007/3/2/843012/Loj%20-%20Vitamins.zip
Is hip-hop dead or alive, this has become the biggest debate to strike the culture since East vs. West or Nas vs. Jay. Well hip-hop still has a pulse, but it seems to be chronically ill- and Loj has cooked up a healthy home remedy. His new mixtape, Vitamins, is just what the doctor ordered. Countering the contagious clichés of hip-hop with refreshing material, each song on Vitamins seems to be an anecdote to unoriginality. The mixtape infuses solid content without losing mass appeal- the combination results in lyrics that are catchy without being redundant. Known as “the concept kid”, I guess it was in Loj’s nature to hit us with a conceptual mixtape. On the intro we are welcomed to a press conference and hear Loj open the floor for any questions, no topic is off limits. The first question pertains to Loj’s cultural background, which is addressed with “Nationalities,” a song that examines racial divides. This pattern continues between each track, allowing the mixtape to transition smoothly. This concept is a clever tool to bring cohesiveness to Vitamins, which is extremely diverse in its subject matter. Tackling a different issue with each song Loj’s rhymes provide a real balance- like the perfect multi-vitamin, he allows seemingly paradoxical issues to feed off each other. Basically there’s a little something for everyone. Those with “a sick word fetish” will devour Loj’s use of clever metaphors and wordplay, displayed most ardently on tracks like “Lyricist” and “Network Freestyle.” The politically aware will find their niche with conscious tracks like “Black Men” and the powerful “Dead Presidents.” Loj displays his love for hip-hop throughout, but also acknowledges its dark side on “It Is Hip-Hop.” These tracks merely scratch the surface when it comes to the variety found on Vitamins- which also speaks on romance, education, and fashion. Listening to Vitamins is an experience in duality, Loj views the world from both sides and this perspective is reflected in his music. He acknowledges this and gives us deeper insight into his “split mind” on “Schizophrenia”- which articulates the internal conflicts we all experience at one point or another. Loj sets himself apart from other MC’s not only with his content or skill, but with his ability to captivate his listeners on a personal level. He has established a commitment to rhyming about the reality of his life, which listeners can identify with and relate to. In a time when hip-hop is more divided than bi-partisan politics, Loj claims his spot somewhere between commercial and indie, conscious and mainstream- and everyone is welcome.
Everyone, including hip-hop, needs a balanced diet to stay healthy, so be sure to take your Vitamins.
Written by Olivia Giler
Check out the link to download the mixtape, well worth it...
http://www.fileden.com/files/2007/3/2/843012/Loj%20-%20Vitamins.zip